Secondary Catalogue

PESTLE Analysis

Strategic Tools for Business

Although external factors are outside of a business’ control, it is still important for them to consider political, economic, social, technological, legal and environmental/ethical factors. This video explores the PESTLE analysis and how it can be a helpful tool for business. Through real case studies, students will understand how PESTLE can be applied in practice and its usefulness in strategic decision-making.

Rating: E
Production Year: 2019
Duration: 8 min
Series: Strategic Tools for Business
Printable Resources: Yes

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